COMMUNITY
& CULTURE
My work across cultural programming has focused on bringing the right people and communities together around a shared moment. From VIP and guest-list strategy to talent outreach and relationship management, I’ve helped shape events and live activations that feel intentional, culturally connected, and true to the brands shaping what comes next.
Bonds Australia U.S. Launch
Led casting and talent relations for Bonds Australia’s U.S. launch, translating the brand’s distinctly laid-back Australian identity for a new market. I built a long-term creator community across their cultural interest areas - bringing together talent who could make Bonds’ focus on everyday comfort and confidence feel natural to American audiences.
ADIDAS SUPERSTAR ATL LAUNCH
Led casting, talent relations, and cultural programming for the adidas Superstar relaunch in Atlanta. Across three community-led events, I curated the local talent, event partners, and VIP audience around Reese LaFlare, Father and Awful Records, and Stratosphere Skateboards - bringing together the artists, DJs, designers, skaters, and creative voices shaping the city.
CHAMPION
An Ode to Rinse FM & London Rave Culture
MARNI X NO VACANCY INN LAUNCH
Celebrate Collab Launch with Highsnobiety
YOU CAN TAKE DKNY OUT OF NEW YORK, BUT YOU CAN’T TAKE NEW YORK OUT OF DKNY
GENTLE MONSTER X MARGIELA
Maison Margiela x Gentle Monster Has Landed
HIGHSNOBIETY AND STOCKX
Link Up For Round Two At PFW
MAISON KITSUNE
Dinner at the Chateau: Maison Kitsuné & Highsnobiety Host Music’s Last Supper
ADIDAS X GUCCI
Debuts in NYC
